What is Google FLEDGE and What are Common Problems for Adoption?
Recently, more articles are explaining Google’s FLEDGE adoption problems. Here are some additional thoughts on common problems that advertisers face when adopting FLEDGE. As the world becomes more conscious of privacy, businesses must adapt to new ways of advertising. Traditional retargeting methods rely on third-party cookies, which are quickly becoming outdated. Google’s FLEDGE (First Locally-Executed […]