Advertising Tactics Archives

RocketSauce pharmaceutical media strategy case study graphic: $6M+ attributed revenue, $8.65 back, 307% lift.

Advertising Tactics Best Practices Lab blog

Can a brand outspent ten to one still win a U.S. launch?

A brand with almost no U.S. awareness launched against competitors outspending it more than ten…

RocketSauce Media LabsAugust 12, 2026

RocketSauce case study graphic: $7.6M potential pipeline value, 474 leads generated, $113 cost per lead.

Best Practices Lab blog Digital

Can you turn a cold database into a $7.6M pipeline?

Physicians don't fill out lead forms casually. See how RocketSauce Media Labs built a physician…

RocketSauce Media LabsJuly 28, 2026

RocketSauce case study graphic: 8 courses filled in 60 days, 3M+ impressions, 146+ leads.

blog Digital

Can you fill 8 courses in 60 days with zero paid media history?

No paid media history. A fixed budget. Eight courses to fill in 60 days. Here's…

RocketSauce Media LabsJuly 17, 2026

RocketSauce Media Labs case study stat graphic showing a national fast casual restaurant achieved 19.5% above projected sales forecast in 90 days, with $1MM+ revenue generated, 3+ ROAS, and 8.8% incremental store visits

Best Practices Lab blog

Does Restaurant Advertising Actually Work?

Quick-service and fast-casual restaurant marketing is a different animal. See how RocketSauce Media Labs built…

RocketSauce Media LabsJuly 14, 2026

Labor Day Messaging Funnel for Marketing

Best Practices Lab blog

How Labor Day Shapes Shopping Traffic & Marketing Trends

Labor Day is one of the most significant shopping moments of the year. For marketers,…

Julia ThumanAugust 29, 2025

Best Practices Lab Digital

How Creative Fuels the Success of Paid Media Campaigns

In today’s competitive digital landscape, capturing attention is a constant challenge for paid media campaigns.…

Julia ThumanMarch 5, 2025

Data and Analytics blog cover photo featuring an infographic style illustration

Best Practices Lab Digital

Data and Analytics Campaign Guide for Paid Media

How Data and Analytics Improve Paid Media Campaigns In today's competitive digital landscape, where paid…

Julia ThumanFebruary 11, 2025

An illustration showing the importance of content marketing planning using a blueprint analogy

Best Practices Lab

Content Marketing: Fueling the Paid Media Engine

Content marketing is like the fuel that powers your marketing engine. It is about building…

Julia ThumanFebruary 3, 2025

Illustration of a rocket being built representing using Paid Media strategies to boost SEO marketing results.

Best Practices Lab Digital

The SEO-Paid Media Power Couple: How to Optimize for Success

Search engine marketing (SEM) is a powerful digital marketing strategy that focuses on increasing the…

Julia ThumanJanuary 27, 2025

RocketSauce Media Labs Capabilities Wheel showing SEO, Content Marketing, Data, Creative, Email, MarTech, Web, and eComm strategies.

Best Practices Lab

Paid Media’s Secret Weapon: Why it Needs a Supporting Cast

At RocketSauce Media Labs, we understand that paid media's true power lies in its integration…

Julia ThumanJanuary 21, 2025

Advertising Tactics Best Practices Lab

Paid Media: The Key to Unlocking Marketing ROI

One of the biggest challenges Marketers faces is proving the return on investment (ROI) of…

Julia ThumanJanuary 14, 2025

woman sharing 10 creative best practices

Advertising Tactics Best Practices Lab

Advertising Creative: 10 Best Practices

In the ever-evolving world of digital marketing, the ability to create compelling advertising content is…

Sarah HudnallSeptember 20, 2023

Geofence illustration of a targeted area in a city

Advertising Tactics Digital

How Geolocation, Geofencing, and Geoframing can be used in Targeted Advertising

Location-based advertising is an effective way for marketers to reach their target audience with relevant…

David PierpontMarch 7, 2023

Advertising Tactics blog Digital

get the most from your media agency: three big things

media spending typically represents the largest percentage of a marketing budget and brands rightfully ask…

David PierpontFebruary 5, 2021

Advertising Tactics

Can a brand outspent ten to one still win a U.S. launch?

Can you turn a cold database into a $7.6M pipeline?

Can you fill 8 courses in 60 days with zero paid media history?

Does Restaurant Advertising Actually Work?

How Labor Day Shapes Shopping Traffic & Marketing Trends

How Creative Fuels the Success of Paid Media Campaigns

Data and Analytics Campaign Guide for Paid Media

Content Marketing: Fueling the Paid Media Engine

The SEO-Paid Media Power Couple: How to Optimize for Success

Paid Media’s Secret Weapon: Why it Needs a Supporting Cast

Paid Media: The Key to Unlocking Marketing ROI

Advertising Creative: 10 Best Practices

How Geolocation, Geofencing, and Geoframing can be used in Targeted Advertising

get the most from your media agency: three big things

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